Advocacy Training Telling a Good and Truthful Story Script



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Lift Up Your Voice! Advocacy Training


Telling a Good and Truthful Story Script

We are moving to our next activity called “Telling a Good and Truthful, Story.”


In this activity, you will pair up with a partner and work on creating an elevator speech to tell your personal story. Does everyone know what an elevator speech is? Imagine getting on an elevator with a complete stranger and having only the time it takes to ride the elevator to tell a story. That’s called an elevator speech-something very brief and hopefully interesting to capture someone’s attention in a very short period of time. To do this, we will use something called the 27-9-3 rule. Your elevator speech is your personal story, an experience that you had, boiled down to no more than 27 words delivered in no more than 9 seconds with three major points.
Why so short? Many of the people who have the power to make the change you want and need don’t have a lot of time, and frankly, lose interest quickly. The “elevator speech” is frequently used to help organize your thoughts and information for transferring them into a compelling story that will have power to influence change for your situation and to actually listen to you and want to know more!
Here is an example: My son Jake is a cardiac miracle. But medical debt from co-pays, deductibles, and out of pocket costs strained our finances, our marriage, and our children’s lives (27 words)

[A facilitator can use one of his/her own stories as an example of 27-9-3.]

Before we start, let’s talk a little about what makes a story compelling. You don’t need to have each of these elements in your 27-9-3, but it’s a good idea to aim for one or more.


  • Bad news sells. Sorry to say that, but bad news captures our interest and attention more than good news does. I am sure you have noticed that the news on television, radio, and in the newspaper often focuses on bad news. Conflict leads to tension, and tension is what makes a story compelling.

  • I want what you have. This works, too. A little jealousy works well. Sharing a good experience and connecting it to the problem, such as not many people have it, and I wish that everyone could experience what I did, captures attention.

  • Credibility. A story is compelling only if it is credible, believable, and accurate. By virtue of the fact that you are sharing your own personal story, you are extremely credible. You have got this one covered!

So, let’s get down to business. Let me give you the instructions for this exercise:





  1. Find a partner to work with

2. Take a look at the 27-9-3 worksheet [facilitator or co-facilitator passes out the worksheet]

3. Share your story with your partner. You will each have five minutes to share your story and write it down.

We will be circulating around the room to offer you help. Does anyone have any questions?
Okay! Let’s get started.
[The facilitator or co-facilitator should keep time. After five minutes, asked them to switch partners.]

Section Three





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