Implication to Philippines Art Education Evidence of the influence

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Period in Time




Implication to Philippines Art Education

Evidence of the influence

1890s – 1920s

Jose Nepomuceno as the Father of Philippines Movies

  • Movies shown mostly documentation of public and private lives.

  • It reflects the culture and the beliefs of the people it caters to and most if the times. Shapes the consciousness of Filipino.

  • Films exhibit the different traditions, beliefs and historical and famous places in our country such as Carabao Parade and Pasig River.

  • Considers “The birth of Philippine Cinema” because of the Jose Nepomuceno’s Dalagang Bukid.

  • Other Filipino Film producers and filmmakers like Vicente Salumbides, Julian Manansala and Manuel Conde were also contirbute.


Directors and producers

  • Jose Nepomuceno,

  • Julian Manansala as “Father of Nationalistic Film” and

  • Carmen Concha as “First Woman Director in the Philippines Cinema.

  • Movies were influenced by Hollywood.

  • Stories originated mostly from theater and literature.
  • Comments on Socio Political issues using contemporary or historical subjects of the era.

  • From silent movie to talkies. There is a little improvement in making films. Movie like “Punyal na Ginto” were a completely sound movie.

  • Film making became more organized. Philippine studios came up with around 2 to 3 productions at the same time that makes it “The First Golden Era of Philippines Cinema”.



Ramon Estella

Manuel Conde

Gerardo de Leon

  • Brought Philippine film the consciousness of reality, violence and survival.

  • Propaganda, nationalism, patriotism and angst caused by Japanese occupation were expressed through films.

  • Stories about heroes and villains of the war. Recreated narratives were filled with horror, pain, longing, love and heroism.

  • Considered the “Darkest in Philippine Cinema history movies produced like “The Dawn of Freedom”, “Dugo at Bayan” and Walang Kamatayan” which aimed to express nationalism and heroism.


Talented directors Manuel Conde, Lamberto Avellana and Gerardo de Leon.

  • After the war films remained war induced realities.
  • Adaptations from komiks, fantasy, adventure, slapstick comedy and other were the themes of the films.

  • First Philippine movie in full color was produced – Prinsipe Amante

  • Filipino films stabilized Philippine Cinema in the world market and was given an opportunity in making big waves in International Film Festivals.

  • Thriving new beginning for the Philippines Film Industry and considered the “First Golden Age of Philippines Cinema”.

  • The rise of 4 big studios such as LVN Pictures, Sampaguita Pictures, Premiere Productions and Lebran International that produces 350 films a year.

  • Komiks based movie such as Darna, Dyesebel and Bondying.

  • Award winning Genghis Khan Anak Dalita Satanas and Sisa were also produced.


Directors Manuel Conde, Lamberto Avellana and Gerardo de Leon.
Love teams of Nora Aunor and Tirso Cruz III as “Guy and Pip” and “Vi and Bot” as Vilma Santos and Edgar Mortiz.

  • Stories were about marital infidelity that expresses strength and emotional insights.

  • Violent and sexual materials make money during this period.

  • Remake of other country’s action hero movie.

  • Movies became an extension of rallies, demonstration and other forms of mass actions.

  • Love teams revolution captured the heart of movie fans.

  • Rock and roll revolution also influenced Philippine Cinema.

  • Enhancement in sounds and color techniques were made.
  • Stories action hero movies that had been portrayed by Filipino Artist simply demonstrate that the skills and talent were gradually improved.

  • Komiks based movie illustrate the artistic side of the Filipinos from acting, costume design and props.

  • Despite of the decline and struggle of the Philippines Film Industry. Directors produced movies such as “Huwag Mo Akong Limutin”, “Kadenang Putik”, and “Dolpinger” based from American movie “Goldfinger”.

Period in Time




Implication to Philippines Art Education

Evidence of the influence


Young idealistic directors like Lino Brocka and Ishmael Bernal

Films became a tool to secretly or openly oppose Martial Law and the Marcos Dictatorship

Films as venue for social consciousness amidst political unrest.

A new “Film as Art” movement emerged as most proponents had strong roots in the academe and performing arts.

  • Despite the oppression and censorship of the ruling regime.

  • A good number of classics were produced in this decade (Insiang, Jaguar, Tatlong Taong Walang Diyos, etc)

  • The content was deep and the quality was superior, aimed at attacking the conjugal dictatorship.


  • Film produced like Regal and Viva Films

  • Directors like Brocka and Bernal who were later joined by women.

  • Directors like Laurice Guillen and Marilou Diaz-Abaya

The film making scene was married by ambivalence serious directors often compromised artistic concerns for commercial consideration.

According to Ricky Lee, art audience and cinema should not be separate, should be merged as one.

Do commercial films, but communicate what you know about the world in an artistic manner that shows substance and craftsmanship.

“Film education” which only used to be incorporated in Mass Communication and Fine Arts courses formally began a full degree program in film. Providing comprehensive and intensive training in film based on a broad general-education program.

Mainstream cinema produced artistic and commercial successes like “Himala” and “city after Dark” making the last 2 decades the “Second Golden Age of Philippine Cinema”.


  • TV production turn to film making.

  • Rise of “Low Quality Film (Pito-Pito Film, “Massacre” genre)

Filmmaking as an art takes a nosedive as the 90s is known as “The Decade of Dying Cinema”.

Commercialism further rules the decade as the industry tries to overcome various obstacle.

  • The Births of “Independent Film Making” starts in the late 1990s, created by filmmakers closely linked to the academe.

  • Early indie films does not tell a story but conveys a concept experiment visual elements or documentaries for schools.

Rising costs of film production exorbitant taxes, competition from Hollywood blockbusters, the Asian Film Crisis, strict censorship, rise of piracy and cable television almost caused the demise of Philippine Cinema

2000 – present

Independent filmmakers like Brillante Mendoza, Auraeus Solito and Jeffrey Jeturian

As an antithesis to 1990s, local cinephiles look to independent films for best in Philippine Cinema, which now wishes in the “Third Golden Age” for the industry.

Filmmaking has shifted from being a director’s sole domain into a screen writer’s medium.

With the rise of digital filmmaking, technology now plays a more important role aspiring filmmakers need to master the medium rather than experiment on it.

More and more young filmmakers have become more brave in producing films, thinking globally and treading on subjects that have never been explored.

By: Martinez, Jontie and Ulep, Laila Mae

References: retrieved on July 7, 2013 retrieved on July 7, 2013 retrieved on July 6, 20123 retrieved on July 6, 2013

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