Produce a video news story package for posting on an internet website
This unit standard is intended for people studying journalism in an off-job situation.
People credited with this unit standard are able to: recognise visual news stories suitable for posting on an internet website; plan the production of a video news story package for posting on an internet website; use audio and video recorders to gather and transfer audio and visual material for editing; set up and conduct interviews for a video news story package for posting on an internet website; obtain other digital audio and visual material for a news story package for posting on an internet website; and write the script for a video news story package for posting on an internet website, record a voice-over for a video news story for posting on an internet website, and assemble material into a video news story package for posting on an internet website, in accordance with the publishable standard.
Journalism > Journalism Skills
Recommended skills and knowledge
Unit 27218, Gather and record information and plan news stories for publication and broadcast; and Unit 27219, Write a variety of news stories for publication and broadcast.
Explanatory notes 1 All evidence requirements must be in accordance with the minimum standards for professional journalism, found in the current editions of: Pay Television Code of Broadcasting Practice (Wellington: New Zealand Broadcasting Standards Authority, 2008) available at http://www.bsa.govt.nz/pay-tv-code/, and the Free-to-Air Television Code of Broadcasting Practice (Wellington: New Zealand Broadcasting Standards Authority, 2009) available at http://www.bsa.govt.nz/free-to-air-tv-code/.
2 Industry texts include but are not limited to:
Shook, Fred and John Larson, John DeTarsio, Television Field Production and Reporting (Boston: Allyn & Bacon, 5th edition, 2009);
Tully, Jim (ed), Intro:A Beginner's Guide to Professional News Journalism (Wellington: New Zealand Journalists Training Organisation, 4th edition, 2008).
Briggs, Mark, Journalism Next: A Practical Guide to Digital Reporting and Publishing (Washington: CQ Press, A division of SAGE, 2010), www.CQPress.com.
Evidence is required for the production of one video news story which includes three interviews for publication on an internet website. The story will meet the publishable standard for posting on an internet website.
audio in a radio news item refers to recorded sound in the form of an interview, background sound, sound effects and/or music;
breaking stories refer to stories that describe how news stories develop as more facts and comment become available;
graphic refers toan illustration, photograph, line drawing, table, graph, cartoon, general artwork, video;
house style refers to the conventions used when writing text for the internet;
minimum standards for professional journalism refers to the conventions under which the media operate andmay include but are not limited to – stories of publishable standard, meet agreed deadlines and length and are legally, ethically and culturally sound;
interview bite refers to a short clip taken from an interview and used to support a news story item;
news cycle refers to the period in which a news outlet gathers news;
news round may refer to general news reporting or relate to a sector of special interest in the community within which a news organisation will expect journalists to find news;
a newsworthy person refers to anyone whose status, knowledge, activities, statements, or involvement in a news event means they are topical;
newsworthiness refers to events of sufficient interest or importance to the public to warrant reporting in the media;
notes refer to material recorded through shorthand, longhand and voice recorder, in accordance with minimum standards for professional journalism. In the compiling of the information for the required stories the notes must display evidence of a steady progression of shorthand use, to the minimum requirement of 80wpm;
overlay (also known as a reader voiceover) is the use of images over a voiced script;
permalink refers to the internet name that is associated with a posted story;
post refers to a news item package that may include headline, tags, text, still images and video;
plan refers to the main purpose of the proposed story and contains the who, why, what, where, and when elements and the requirements relating to the gathering and developing of the information necessary to meet the requirements of the structure of the news story;
publishable standard refers to the standard required by news media outlets for them to consider publishing the material. It will meet standards described in the industry texts and may include but is not limited to – news cycles; news rounds; breaking news; newsworthy person; newsworthiness; notes; platforms; reliability, validity and usefulness; news values; introductions (impact, succinctness); structure (appropriate for story type and platform; arranged logically); grammar; spelling; punctuation; house style; word selection (jargon and clichés avoided); attribution (mix of direct and indirect quotes including paraphrasing); understanding (issues in context, key questions answered); editorial requirements; balance; fairness; language used in news media publications and broadcasting;
reliability, validity and usefulness when referring to a news source mean that the bona fides of the person, organisation or reference are established as a credible, knowledgeable, accurate, and authoritative source;
storyboard refers to a visual lay out of events as they are to be seen on the internet programme;
tag refers to a key word listed in an internet post that is designed to be found by search engines;
talent refers to news subjects who are filmed for a new item.
Outcomes and evidence requirements Outcome 1 Recognise visual news stories suitable for posting on an internet website.
A selection of visual news stories is analysed in terms of their suitability for posting on an internet website.
Range evidence is required for ten news stories;
may include but is not limited to – newsworthiness; timeliness; topicality; personalities; human interest; unusual, political, and social events.
Outcome 2 Plan the production of a video news story package for posting on an internet website.
Evidence requirements 2.1 The plan includes identified news, news angles, and visuals that meet editorial criteria for the programme.
2.2 The plan includes research which supports the production of a video news story, and provides information to organise and conduct interviews.
2.3 Liaison with internet website administrator identifies details for production of a video news story.
Range may include but is not limited to – story angle, treatment, duration, footage, resources, placement.
2.4 Story is outlined or storyboarded to ensure it meets the publishable standard for internet publication before shooting is commenced.
Outcome 3 Use audio and video recorders to gather and transfer audio and visual material for editing.
Evidence requirements 3.1 Camera, audio recorder, and ancillary equipment are operated in accordance with instruction manuals.
3.2 Digital audio and visual material is transferred to editing equipment for processing.
Outcome 4 Set up and conduct interviews for a video news story package for posting on an internet website.
Range interviews will be conducted either in a studio or at the story location;
evidence is required for three interviews.
Evidence requirements 4.1 Talent and crew are directed to produce interview video footage for the video news story package.
4.2 Microphone and interviewee placement ensures a high sound quality is achieved.
4.3 Interviews are conducted in accordance with the industry texts.
Obtain other digital audio and visual material for a news story package for posting on an internet website.
Evidence requirements 5.1 Other digital audio and visual material is recorded that assists with conveying the story.
5.2 Files or other digital audio, visual, and graphics material selected assists with conveying the story.
Outcome 6 Write the script for a video news story package for posting on an internet website in accordance with the publishable standard.
Evidence requirements 6.1 Video material is viewed and selected to construct a visual narrative.
Range may include but is not limited to – interview bites, overlay, file footage, graphics.
6.2 Optimum use is made of visuals and actuality to engage the viewers and tell the story.
6.3 Language, structure, and content meet editorial, style, and audience requirements for the internet website.
6.4 News story is impartial, balanced, and fair.
Range absence of journalist's opinion, opinion and controversial content clearly attributed, balance of viewpoints canvassed within time constraints, significance of news made clear without editorial opinion.
Outcome 7 Record a voice-over for a video news story for posting on an internet website in accordance with the publishable standard.
7.1 Delivery is clear, authoritative, and in a style suitable to the news story package and internet website audience.
Range articulation, projection, modulation, pace, intonation, target audience.
7.2 Recording of audio and visual meets quality requirements for broadcast quality sound and visuals.
Outcome 8 Assemble material into a video news story package for posting on an internet website in accordance with the publishable standard.
Evidence requirements 8.1 Video story package is assembled using appropriate computer software to meet the internet website’s standard criteria.
8.2 Package is posted to internet website with supporting material.
Range may include but is not limited to – headline, explanatory text story, still images, hyperlinks, permalink, tags.
8.3 Assembled story package meets production and editorial requirements for the internet website.
Range story line, balance, legal considerations, copyright, creative commons, accuracy, grammar, pronunciation, tone.
Status information and last date for assessment for superseded versions
Last Date for Assessment
21 July 2011
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