Leila chouihi date of Birth: 13 July 1980 Nationality: Tunisian Graduate Business English

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Date of Birth: 13 July 1980

Nationality: Tunisian

Graduate Business English

Cell Phone: +965 51512181

E-mail: leilaup2000@yahoo.fr

or leila_chouihi@hotmail.com


A highly experienced professional who possess the required level of retail management know how needed to inspire, lead, develop and motivate staff. Thereby helping them to achieve outstanding results through passion, innovation and support. As a perfect role model on the shop floor, I`m able to; coach, give feedback, build morale, roll out initiatives, and make recommendations on merchandising and product presentation. I have strong sales and service background that allows me to thrive in any competitive and challenging retail environments. Having a real passion for retailing, with a strong desire to exceed customer expectations. I`m looking for a managerial position and a career advancement opportunity with a company that will not only challenge my professionally but will also allow me to develop my knowledge and potential still further.

September 2015 Till Present: CHRISTIAN DIOR COUTURE

Boutique Manager Salhiya


  • Drive and achieve sales target.
  • Present the brand image with the Boutique and the community.

  • Being the leader by bringing prestige and vision to the sales team.

  • Developing sales and selling skills for whole the team by delegating responsibilities and follow up.

  • Leading a weekly meeting to discuss the Boutique achievement, stock level, client data base to be contacted (CRM) and set objectives .

  • Finding appropriate action plan to develop cross selling and increase client foot flow on each floor by offering a complimentary sales.

  • Ensuring that all the team follow the brand product presentation guidelines and maintain the standards.

  • Responsible for delivering high quality of customer service and ensuring the staff speak about the inspiration and the story behind the product to create client loyality.

  • Controlling the back office organization.

October 2013 till August 2015 BURBERRY

Store Manager Salhiya
Responsible for managing the day-to-day operation of the store, as well as setting customer service standards, and launching initiatives to hit sales targets. As well as developing and motivating a team, whilst ensuring everyone adheres to company policies and procedures.

  • Manage and achieve all Key Performance indicators in line with store Profit and Loss reporting.

  • Managing and motivating staff to increase sales and ensure store efficiency.

  • Analyzing store sales figures.

  • Ensuring the team demonstrating excellent product knowledge and telling the heritage of BURBERRY .

  • Maintaining awareness of market trends and monitoring local competitors.
  • Leverage Customer Relationship Management (CRM) clienting and store reports to support the development of a loyal customer base and develop the team to achieve the highest quality of customer profile capture with every transaction.

  • Complete store operational requirements by scheduling and assigning employees; following up on work results.

  • Solve operational problem such as customer complaints.

  • Work closely with the Service and productivity department team to provide effective feedback.

  • Maintain the stability and reputation of the store by complying with legal requirements (Pricing, Labeling, Fire extinguisher, licenses, safety conditions ).

  • Identifying improvement area and updating measures to maximize customer's satisfaction level

  • Recruiting, training, supervising and appraising staff.

  • Ensuring development plans are carried out with all team members each month.

  • Communicate new launches, coordinate with head office, follow up with different issues mall management promotion, security permission…

February 2007- October 2012 ALSHAYA COMPANY

Sales Manager H&M Avenues Mall, Marina Mall, Fashion way


 Supervise and coordinate the activities of customer service staff, stock and inventory workers, cashiers, and sales associates.

  • Interview and hire employees and conduct performance evaluations.

  • Setting work schedules and assigning job duties for efficiency.

  • Carrying out the implementation and coordination of in season reduction and sale

  • Provide customer service, solving customer complaints

  • Oversee preparation of displays, merchandise and presentations.
  • Achieve needed results and a high level of sales performance.

  • Managing the business, track inventory, place merchandise orders, monitor sales.

  • Delivering the highest levels of motivation and development for team member

  • Implementing and planning after sales services for the customer satisfaction

  • Identifies and supports training and development needs of individuals in order to improve their capabilities.

  • Sets challenging goals and objectives, focusing energy into striving to achieve them within agreed parameters, in a way that delivers successful business outcomes.

  • Plans, looks ahead and anticipates the outcomes of a task or project and how it will impact upon short, medium, long term objectives.


November 2004- February 2007:


  • Organizing, preparing agendas for meetings and annual general meetings (AGMs);

  • Dealing with correspondence, collating information and writing reports, ensuring decisions made arecommunicated to the relevant Company or client.

  • Customize information solutions for our clients in insurance

  • Empowering clients to make solid investment, personnel and claims decisions.

  • Contributing to meeting discussions when required

  • Monitoring changes in relevant legislation and the regulatory environment and taking appropriate

  • Developing and overseeing the systems that ensure the company complies with all applicable codes, in addition to its legal and statutory requirements
  • Maintain procedures manual to ensure consistent performance of routines

  • Coordinate work flow

Sep 2002-Jun2005: University of Kairouan -Tunisia

 Candidate for Bachelor degree in business English. (Finance, Banking, Marketing, Commerce, Administration )

  • Graduation project: "Participation of Electronic Trade in the Performance of the Companies"


 Training and Coaching

 Development and motivating others

 Communication

People Management

 Problem Solving

  • Teamwork

 Decision Making

 Customer Service and Relationship Building

 Delegation

  • Driving and achieving Results

 Leadership

 Inventory Control



 Arabic: Mother Tongue

 French: Very Good speaking & writing

 English: Very Good speaking & writing

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