Farm & Agriculture Resources for Media (FARM) SAMPLE FARM PRESS ROOM ELEMENTS: PRESS RELEASE The bold text is sample text to give you context and ideas. Change the bold text with details specific to your farm business:
FOR IMMEDIATE RELEASE
Your name: Joe & Jane Farmer
Farm Name: Sample Farm
Phone number: 123-456-7890
Website: www.samplefarm.com Headline: Local Farm Family Stewards Landscape While Raising Community Health
TOWN NAME, STATE (USE CAPITAL LETTERS):
A new generation of family farms prove agriculture can be the fuel that restores our local economies, community vitality and environmental health. As Americans demand more and better access to local, seasonal, healthy food options, the sustainable agriculture movement delivers with increasing numbers of small-scale, family-run operations like Sample Farm outside Town Name that prioritizes the farmer connection.
Since 1999, Sample Farm has been running a (insert short farm description)five-acre diversified farm operation, specializing in seasonal produce, eggs and pasture-raised meats. Committed to sustainable agriculture principles, Sample Farm uses no pesticides or herbicides on their crops and employs land management techniques that partner with the landscape and aim to improve the quality of the soil with efficient use of resources, often using organic growing strategies. Sample Farm operates a seasonal farm stand at the weekly Town Name farmers’ market. Their meat and egg sales are available year-round directly from the farm.
(Quote from farmer): “At Sample Farm, my family and I are committed to raising food that positively adds to the health of our region and protects our rural landscape for future generations,” explains Jane Farmer, co-owner of Sample Farm along with her husband, Joe Farmer. “By providing healthy and fresh food options for Town Name, we see our farm as more than just a job for us. Farming reflects our passion for leaving this world a better place.”
(Paragraph describing upcoming event/current news tie-in): Area residents can experience Sample Farm first hand next Saturday, July 23, at their annual Summer Sample Farm Festival, a free day-long pubic open house where local families can engage in a range of activities, including a farm tour, meet the new flock of baby chickens and play in a maze made out of strawbales.
(Additional farmer quote): “Our Summer Sample Farm Festival gifts us with the opportunity to share our farm and commitment to sustainable agriculture with our local community,” adds Joe Farmer. “The more we can help increase awareness and education about the importance of raising fresh, local food while supporting a healthy environment, the stronger Town Name will be a quality community for our children’s children.”
“The sustainable agriculture movement is here to stay,” says Ferd Hoefner, Policy Director at the National Sustainable Agriculture Coalition, a national group that advocates for federal policy that supports farmers like Joe and Jane Farmer. “Healthy food from healthy soil, grown regionally, will be one of the most important variables to the long term well being of our communities, regardless of size or location.”
For more information on Sample Farm and a detailed schedule of the Summer Sample Farm Festival, see www.samplefarm.comor call Joe and Jane Farmer at 123-456-7890. #30 (standard industry protocol indicating the end of the press release